60minutes says that the GDPR is the law that lets Europeans take back their data from big tech companies
From the report embedded above (with added links):
…Tech companies’ reign over users’ personal data has run largely unchecked in the age of the internet. Europe is seeking to end that with a new law
… the European Union enacted the world’s most ambitious internet privacy law [the General Data Protection Regulation (the GDPR)], even winning support from the CEO of the biggest tech company in America, Apple’s Tim Cook. …
Max Schrems: The default under the European system is you’re not allowed to use someone else’s data unless you have a justification. …
Jeffrey Chester: Americans have no control today about the information that’s collected about them every second of their lives. …
Today, if one of the big tech companies chooses to ignore Europe’s new data protection law it could cost them 4 percent of their global revenues, which for the biggest companies would mean billions of dollars. Those decisions will likely be made here in Dublin, … Ireland’s data protection commissioner Helen Dixon says it’s not going to be business as usual.
Helen Dixon: U.S. internet companies have no doubt that this law is serious, it has serious bite. And all of them are eager to avoid any engagement with that.